In today’s episode, Rachel opens up about a recent personal discovery based on a VIA (Values In Action) test that she took and how it led her to understand her true values. We reflect on the wealth of roles Rachel embraced in the industry, from technical design to product management, and how these varied experiences now empower the brands and corporations we support through Unmarked Street. The profound impact that recognizing love as her #1 core value has been monumental in pacing the path forward in personal and professional growth.  Today’s current challenges within fashion are discussed as we move through the remaining values. Rachel gives her take on how the increased cost of living, particularly the rising price of groceries, is pushing consumers towards cheaper clothing options and how this shift is influencing the sustainable apparel market. In this episode, you’ll hear: -Allow us to reintroduce ourselves! -How therapy has been a positive experience for Rachel and the role it played in determining core values. -In-depth explanation of the values of Love, Learning, Honesty, Humor, and Hope. -How can we impact the world more positively? We can’t wait to hear what you think of this episode! Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course Like, comment & subscribe to my channel and learn more at https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with us: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/

In today’s special episode, Rachel chats with industry maven Yevgeniya Yushkova, known to the industry as YAY.. With over two decades of apparel industry experience and a boutique approach to client relations, YAY articulates the unique challenges and successes that come with scaling strategies down from the corporate giants to the individual entrepreneur's atelier. She so generously imparts wisdom on the necessity of having a robust project management roadmap, designed to avoid the pitfalls that many new apparel brands encounter, paving the way for a journey marked by growth and sustainability. The conversation eventually turns toward the transformative power of collaboration and system integration within the apparel business. Through a series of real-life examples, we unravel the tangled web of blame and inefficiency that often plagues multi-team processes. By asking yourself WHY and fostering communication across departments, we reveal how businesses can enhance their ultimate efficiency, reducing procurement times drastically and staying competitive.  Rounding off the episode, we delve into the heart of fashion entrepreneurship with an in-depth look at the YAY Method, designed to empower up-and-coming fashion business owners. Beyond the allure of design and branding, these courses prioritize foundational planning and a deep dive into the operational dynamics of the industry, from supply chain management to value chain mapping. In this episode, you’ll hear: -The importance of having a process in advance to anticipate challenges instead of putting fires out constantly. -Ask yourself at least 5 “whys” when you do experience a fire that needs to be put out. -The most common root causes of “fires” in the industry. -Knowing what is happening within your business is essential, no matter what role you have in the business. We can’t wait to hear what you think of this episode! Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course Like, comment & subscribe to my channel here: https://www.youtube.com/@unmarkedstreet Learn more at https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with us: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/  --------------------------------------------------------------------------------------------------- Introducing a visionary leader and expert in the fashion industry - the founder of Yushkova Design Inc. dba YAY Designs, providing fashion business coaching and consulting services tailored specifically for startups in their initial phases or those seeking expansion. As a boutique consulting business, YAY and her team dedicate their focus to one large project at a time, partnering with mid to large-scale retail companies with Private Label initiatives. With over 25 years of invaluable industry experience, YAY brings a unique perspective to the table. Her journey includes successfully building 14 multimillion-dollar Private-label brands from the ground up. Having held executive roles on both the manufacturing and retail sides of the industry, YAY’s understanding of the challenges and victories inherent in building a successful fashion brand is unparalleled. Additionally, her Lean Six Sigma Black Belt certification enables her to design and redesign end-to-end processes to eliminate waste and drive profitability growth. Drawing on her own experiences, YAY developed the YAY METHOD - an end-to-end roadmap designed to minimize risks, preserve initial funding, and achieve a positive return on investment. Since then, she has successfully guided dozens of entrepreneurs to exceptional results, helping them avoid common pitfalls and optimize their processes. With expertise in merchandising, design, product development, operations, private label development, and supply chain management, YAY has collaborated with some of the biggest names in the apparel, fashion, college, and sports licensing retail industries. Her customized solutions are tailored to each client’s unique needs, ensuring that their product stands out from the competition and deeply resonates with customers. Remember to mention the Unmarked Street’s Podcast show to receive a special offer of 20% off any services you need. Let’s transform your fashion dreams into reality Together. Links: Learn more: https://yushkovadesign.com Case Studies: https://yushkovadesign.com/case-studies/ Self Starter Online Program for Fashion Entrepreneurs Who Want to Win: https://yushkovadesign.com/products/self-starter/

In today’s episode, Rachel is exploring the nuanced debate of international versus domestic apparel manufacturing. Drawing from Rachel’s extensive experience, we tackle the pressing question of which manufacturing route is best for your apparel brand. We dig into the complexities of cost comparisons, not just focusing on base unit prices but expanding to the additional fees like customs and duties that can heavily influence overall expenses. Using a women's cycling jersey as a practical example, we illuminate how customs codes and duty rates are assigned and their subsequent impact on pricing. In the realm of manufacturing quality and international shipping, we address common misconceptions and stress that quality isn't solely dependent on the location but on diligent research and forming solid relationships with manufacturers. Rachel is also busting myths about international production, particularly in China, and emphasize the need for visiting production sites to assure quality, regardless of whether they're domestic or overseas.  In this episode, you’ll hear: -Cost differences and what to consider when working with overseas manufacturers. -An in-depth explanation of customs and duties fees. -International shipping options, but be sure to explore the advantages of manufacturing locally. -The big red flag for why you shouldn’t manufacture in a particular region. We can’t wait to hear what you think of this episode! Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course Like, comment & subscribe to my channel and learn more at https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with us: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/

In today’s special episode, Rachel is shining light on the benefits of project management skills, specifically Project Management Professional (PMP) Certification in the apparel industry. We get into the details about what exactly PMP is and why it can bring value to your career and business. Rachel’s evolution at Specialized serves as a testament to how a robust project management toolkit can elevate one's professional journey, regardless of the industry. The road to PMP certification is an intellectually rigorous one, and we’re pulling back the veil on that challenging endeavor. We recall those nights of intense study, the vast array of textbooks and flashcards, which is reality as Rachel prepped for the PMP exam. Rachel’s path, carved out of a background in fashion design, illustrates that a diverse foundation can not only meet the stringent PMP prerequisites but also enrich the field of project management with fresh perspectives. As we guide you through the winding application process for PMP certification, Rachel shares the three stringent requirements for applying to take the exam and explores the profound impact that a project management mindset can have on your professional and personal life, all within the vibrant realm of the apparel industry. In this episode, you’ll hear:  -What Project Management Professional (PMP) Certification is and why you should consider it.  -How Rachel became involved in project management. -What’s required for eligibility to take the exam?  The three requirements! -A professional perspective on the benefits of having the certification. We can’t wait to hear what you think of this episode! For more information about PMP Certification, visit https://www.pmi.org/ Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course Like, comment & subscribe to my channel and learn more at https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with us: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/

In today’s special episode, Rachel takes us through the crucial process of hiring for success in apparel brands. Rachel shares how she crafted a dream team by connecting with former colleagues, stressing the value of nurturing a supportive and family-like work environment. At Unmarked Street, Rachel lays out her strategy for recognizing when it's time to bring in additional help to sustain growth, a proactive approach that has proven essential in the journey. Navigating the complexities of hiring presents unique challenges, especially for entrepreneurs. We explore the hurdles of recruiting for roles outside your expertise, like marketing and social media in Rachel’s case, and the lessons learned in identifying the skill sets these positions demand. The chapter emphasizes the importance of knowing your leadership style and the criticality of making swift personnel decisions to uphold company standards, encapsulating the philosophy of "hire slow, fire fast." We also dive into the delicate balance small business owners must strike between the need for expert consultants and budget realities. We even talk about the necessity of adapting leadership styles, cultivating patience, and developing standard operating procedures with new team members. Transparency and constant strategy evaluation with the team are underscored, along with the aspiration to eventually attract and afford top-tier talent capable of leading departments. In this episode, you’ll hear: -If you have an amazing team, you become that much more enthralled with the work you do every day. -How to recognize talent and when to choose someone with your demeanor and when not to. -Bring back testing for interviews! -What Rachel has realized in herself as she hires in areas she does not consider herself to be an expert in. -Hire slow, fire fast and remember that transparency is key! We can’t wait to hear what you think of this episode! Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course To connect with Rachel and visit her website, go to: www.unmarkedstreet.com.  Like, comment & subscribe to my channel and learn more at https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with us: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/

In today’s special episode, Rachel reflects on the insights she’s gained from a 20-year career in the corporate world, especially when it comes to climbing the ladder with promotions and raises. It's a journey that demands more than just showing up – it's about ambition, curiosity, and a proactive mindset. I open up about the misconceptions that growth opportunities are a given and how demonstrating your ability to shoulder more responsibility is crucial for moving up. If you're hungry for that next step in your career, this is a conversation you won't want to miss. Rachel also reflects on the personal growth that comes with navigating career challenges. She gets candid about her own early success and the pitfalls of overconfidence, learning the hard way the value of humility and tact. Through stories of coaching others and learning from feedback, we explore the continuous process of learning and the power of kindness and respect in professional settings. We tackle the common myths around workplace communication and productivity. Rachel recounts a personal story about improving the tone of written communications and how quality trumps speed when it comes to work that gets noticed. In this episode, you’ll hear: -Rachel talks about her “fiery” side during her corporate experience. -What helped Rachel get promoted and all of the skills she acquired on the journey. -Understand the importance of performing the tasks you don’t want to do. -Gratitude goes a long way! -Real-life example of working through the promotion process. -Bonus tip - Quality of work over quantity, always.   We can’t wait to hear what you think of this episode! Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course Like, comment & subscribe to my channel and learn more at https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with us: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/

In today’s special episode, Rachel is thrilled to welcome back the trailblazer in size-inclusivity, Raquel Vélez! As we reflect on the ever-evolving fashion landscape, Raquel’s insights into the shift from body positivity to body neutrality are not only timely but revolutionary. She eloquently dissects the sensitive nature of industry jargon, advocating for language that uplifts without alienating. Our conversation is a masterclass in thoughtfulness, as we explore the profound implications of embracing our bodies for their strength and ability, rather than their physical form. Raquel's return shines a spotlight on the essential need for mindful communication, ensuring that every individual feels seen and cherished in the world of fashion. This episode isn't just a discussion; it's a journey through the complex narrative of clothing sizes and the unique hurdles faced by the plus-size market. Together, we confront the myths that shroud clothing tags, stressing that comfort and confidence should always eclipse the arbitrary numbers that dictate size. We tackle the quandaries of vanity sizing and the elusive concept of "true to size" in a world where variety in body shape demands diverse sizing options. We delve into the challenging terrain of sustainable plus-size fashion, addressing consumer reservation, market misconceptions, and the ethical conundrum of crafting affordable yet ethical apparel.  Raquel Vélez is the Founder and CEO of Alpine Parrot, an outdoor apparel company whose mission is to celebrate and foster equitable access to the outside for people of size. In a previous life she was a robotics engineer and software engineering manager, but now she spends her time focusing on great fit, finding amazing materials, and building an inclusive community centered around body neutrality, spending time in nature, and finding joy in any environment. She was named one of Outside Magazine's Outsiders of the Year in 2021 and Well+Good Magazine's Changemakers in 2023. To connect with Raquel, you can go to her website:  https://www.alpineparrot.com In this episode, you’ll hear: -A discussion around sizing terminology and embracing body neutrality, while understanding that everyone is on their own journey. -The importance of education and knowing that what the tag says does not matter. -True-to-size – what does this even mean?? -What happens when brands bring in additional sizes, but don’t sell them? -How quality of apparel affects your experience in the activities you’re doing. We can’t wait to hear what you think of this episode! Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course Like, comment & subscribe to my channel or learn more at https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with us: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/

In today’s episode, we celebrate an incredible milestone – a full year of the Business of Apparel podcast and Rachel is reflecting on the journey! We've weathered the ups and downs of the apparel industry in 2023, including the loss of significant contracts. These setbacks have only fueled our commitment to resilience and growth, both for Unmarked Street and the industry as a whole. Our conversation also tackles the complex issue of fast fashion and sustainability. As we explore the high environmental costs of brands like Shein and Amazon apparel, we confront the hard truth about consumer behavior – the gap between the desire for sustainability and the allure of low-cost fashion. It's a poignant reminder of the challenges we face in the industry, from job losses to heavy workloads. Yet, there's hope. Unmarked Street stands firm in its mission to equip apparel professionals with the tools to shine in a competitive job market, advocating for eco-friendly practices. Wrapping up the episode, we share the evolution of Unmarked Street from our humble beginnings on social media to developing a comprehensive platform, we've tackled budget constraints and the demands of content creation head-on. As Rachel reflects on her growth as a business leader, we invite you to connect with us for all of our social media, podcast, and YouTube content that pave the way for a more informed and sustainable industry. And if this conversation strikes a chord, pass it along to someone who can benefit from our collective insights into the ever-evolving world of apparel. In this episode, you’ll hear: -Shout outs and thanks to all of those involved with the podcast and a little glimpse of what goes into creating consistent podcast content. -Beginner’s luck and the steps beyond - the role it played specifically in Unmarked Street. -The challenges the apparel industry faced in 2023. -The importance of creating true demand for sustainability in fashion, not just demanding it without follow-through. -The unwavering commitment to providing free content and the personal growth Rachel has experienced over the past year. We can’t wait to hear what you think of this episode!  #apparel #productline #apparelmanufacturing #apparelindustry #garmentfitting #garments #fashionindustry #unmarkedstreet #thecuttingedge #podcast Like, comment & subscribe to my channel and learn more at https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with us: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/