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Are you worried that you're spending too much money on the wrong things in your apparel brand?
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Do you feel enormous amounts of stress trying to figure it all out on your own?
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Did you know that 82% of Apparel Businesses fail after just 2 years due to cash flow problems?
​Join us to learn the untold industry secrets that can transform your brand, even if you’re just starting out.
Let's get real:
Trial and Error is a normal process for business owners in all industries, but in the Apparel Industry, all of those missteps and mistakes cost crazy amounts of money and time.
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All of a sudden, you're years into a business that isn't quite taking off. You're learning and growing as an owner, but you feel like you're bleeding money. You start to wonder if it's even possible to move forward quickly from here, and the frustration is so real.
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We hear this all the time from our clients, our members and our community. But there is a better way, and we want to teach it to you...
In this no-fluff, actionable workshop, you’ll discover:
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The 3 biggest misconceptions about the apparel industry and why this is the only workshop sharing this information
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Our 3-step process to working like the biggest brands out there, so you can generate more revenue with fewer products
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How to use this method to work less, spend money on the right things, grow your brand, and rise above the competition
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Why it took over a decade for us to gain access to this information, and why the secrecy embedded into the apparel industry is not your fault!
Presented by rachel erickson,
certified pmp
With 20+ years in the apparel industry, working with the world’s top brands, Rachel has learned the systems and processes to successfully and sustainably scale brands.
She is now working with dozens of big brand clients and teaching her community how to implement the processes she has developed.
But this is not just for those big brands! Implementing this as you start out and in the "messy middle" will help you to grow so much faster while also setting you up for long-term sustainable growth.
If you're ready to be more profitable with a streamlined process that you can customize and repeat year over year…
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Michelle Wolfe,
Founder of Abundantlea
Saved $50,000 in less than 60 days after learning this information and implementing in her business.
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"Joining this community is the best investment I've ever made."
Lien Pham,
Founder of Ever Boho
"My favorite thing is being able to talk about the reality of what it is to start an apparel brand. There are REAL challenges and those are the things I value the most, because that's what I'm going to go through!"
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Haley Matthews-Jones,
Founder of The Jump
"Absolutely 10/10 recommend. The value of the knowledge it contains and having a playbook of all the documents to get started has saved me so many hours of trial and error trying to figure things out alone."
the truth about the apparel industry
The apparel industry is notorious for its "silos." Brands rarely share information with each other, let alone with newcomers into the industry.
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So we end up searching for advice, but are too often told to just make more products and add more SKUs.
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Unfortunately for all of those following that advice, the opposite is actually true, and we are going to teach you how to truly scale your company.
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This isn't just about making more money, although that is a big part of it...
This is about growing sustainably, improving your employees' lives and helping you build the company of your dreams.
Does this sound like you?
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You've been spending a few years starting, launching and working inside your brand
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Other programs and mentors have come and gone, but you're past the point of needing start-up advice
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Business coaches you interview know nothing about the intricacies of the Apparel and Fashion Industry
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You need clear, actionable steps to turn your ideas, your brand and your time into a revenue-driving machine
Our Mission
Here at The Business of Apparel...
We are a team of apparel industry veterans. Our team members have all spent over a decade or two (or more!) working for some of the biggest brands on the planet. We've also started our own apparel brands and everything in between.
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Despite our multiple years working as industry professionals, it took some of us 15+ years to be invited to learn the processes we now teach our community. Some of us learned it for the first time from Rachel just a few years ago!
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Honestly, we find this to be ridiculous. This industry that thrives on secrecy, hiding information and keeping newcomers from succeeding needs to be flipped upside down.
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So now, we're out here teaching YOU the way to grow and scale your brand in a way that nobody else understands... because the industry didn't open up to them either!
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Most industry pros stick to their cushy jobs inside corporate walls. Come learn from this small cohort of rule-breakers trying to turn the tables and get the right information in to more hands.
Megan Krajco,
Co-Founder of Mend
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"The foundation that [Rachel Erickson] has built around sharing and connecting others is incredibly inspiring. She's an incredible mentor - anyone would benefit from time spent with this team.”
Celeste Raymond,
Zun Rays Clothing CEO
Launched her brand from zero in 9 months after starting to work with The Business of Apparel Team.
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"Working for years with other companies was getting me nowhere!"
Ana Guerrero,
Wonderland Wolf CEO
"It feels really great to be a part of something with this team. There's definitely a sense of community and inclusion, which is something that you don't get very often working in the apparel industry!"
